Enable Click Lookback Window : Helpdesk

Enable Click Lookback Window

This tutorial will explain what the Lookback Window is and how it functions in Everflow. 


Lookback Window can be found when setting up the offer or editing it in the Attribution section.


If you do not enable it, it will be set at indefinite (forever). If you do enable it, what it does, is it gives you the ability to set the the Max time or Min time between click and conversion. This will let you say that you do not want to allow a click to turn into a conversion if it happens before a certain amount of time after the click (Min), or if a specified amount of time has already passed. 




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