Media buying cost may be passed in the tracking link : Helpdesk

Media buying cost may be passed in the tracking link

Everflow allows you to include the media buying cost (or publisher payout) in the tracking link for clicks & impressions.

The value following  " &cost= " (which is appended to the end of the link), IS VISIBLE to all (affiliates included), and overrides the base payout. For this reason, these links should be run very cautiously, and with all possible scenarios in mind. 


When enabled at the network level, running a link that reads as follows will automatically replace the existing offer level base payout of the click/impression with $0.50. 

http:/ /

PRO TIP: This can also be used on Impression Tracking links. For calculating the CPM value, please include the actual cost per each impression after &cost=

This is NOT enabled by default in your account. To allow for the use of this particular function, you will need to enable at the network level. Please keep in mind that if this is enabled, the parameter can be added to any link running. 

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