Posting Conversions to Facebook from Everflow : Helpdesk

Posting Conversions to Facebook from Everflow

This article will explain how to post conversions from Everflow to your Facebook account if you or an affiliate is buying media there. 

*IMPORTANT* It is important to note that this will only work if the advertiser can place our javascript tag on their website between the body. 

Setting up the offer

First thing you need to do is create an offer, on how to do that place click here: https://help.everflow.io/support/solutions/articles/22000228657-getting-started-offer-setup-overview

Please make sure you set the conversion method in the offer to "Cookie based" and enable "Force SSL" on the Tracking & Controls tab here:

Implementing the Javascript on the advertiser's page

After you create the offer please go down to the bottom of the page in the "Conversion Postback" section and grab the javascript and send to the advertiser and have them implement this on their page somewhere in the "body"

*IMPORTANT* When you are placing this pixel, please make sure that the script.src = domain is the same domain that you are using for your affiliate tracking links. 

Generating and placing the Facebook Pixel

Step #1

Login to your facebook business account

Step #2

Click the three bars on the left side of the screen and go to "Pixels"

Step #3

Click on "Facebook pixel: Track website activities"

Step #4

Click "Create"

Step #5

Click on "Manually install the code yourself"

Step #6

Copy the pixel code to your clipboad

Step #7

Go to Affiliates > Postbacks > Add > then select the specific offer and specific affiliate you want to place this code for:

Step #8

Click Save

Step #9

To test to make sure the pixel is working correctly please first go to the Offers > Manage > click on the offer > tracking links > test tracking links  and grab the test tracking link here:

Step #10

Copy and paste that test tracking link here in facebook then click "Send Test Traffic":

Step #11

Once you have done that it will open up another page, then go through the whole flow and complete a conversion.

Step #12

Be patient now and wait for Facebook to record a conversion on their end. It could sometimes take up to 15-20 minutes the first time. 


If you have any more issues with this please reach out to Everflow at support@everflow.io



Did you find it helpful? Yes No

Send feedback
Sorry we couldn't be helpful. Help us improve this article with your feedback.